Events Unilever and Scantrust Present Food Quality Solutions at Strike2Summit Scantrust and Unilever hosted the blockchain food quality solution track at the Strike2Summit in Amsterdam and introduced their blockchain-based pork meat traceability project developed with Unilever’s brand Knorr. The...
Connected packaging technology Key Concepts of Anti-Counterfeiting Technologies: Definitions and Misconceptions In this article, our CTO and co-founder Dr. Justin Picard unpacks key definitions and terms commonly seen in anti-counterfeiting technology.
Connected packaging technology Improving Consumer Insights Through Digitalization Today, companies have the capability to gather high-quality consumer data. However, many companies have not yet harnessed this data to glean significant customer insights.
Connected packaging technology Marketing Managers: Improve Customer Loyalty Through Digitalization An analysis by Sogeti showed that almost 90 percent of social media sentiment on loyalty programs was negative. One reason for this failure is a lack of personalization.
Connected packaging technology Strategies For Optimizing Your Supply Chain With Data When you gather accurate data and ask strategic questions during your analysis, you can come up with strategies that make a significant impact on your supply chain.
Connected packaging technology Three Ways Digitized Products are Transforming B2B Sales In this article, we discuss three of the most disruptive ways digitized products are transforming the old distributor and dealer B2B sales model.
