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Scantrust at the Strike2Summit

Events

Unilever and Scantrust Present Food Quality Solutions at Strike2Summit

Scantrust and Unilever hosted the blockchain food quality solution track at the Strike2Summit in Amsterdam and introduced their blockchain-based pork meat traceability project developed with Unilever’s brand Knorr. The...

Connected packaging technology

Key Concepts of Anti-Counterfeiting Technologies: Definitions and Misconceptions

In this article, our CTO and co-founder Dr. Justin Picard unpacks key definitions and terms commonly seen in anti-counterfeiting technology.

Marketing managers analyze consumer insights

Connected packaging technology

Improving Consumer Insights Through Digitalization

Today, companies have the capability to gather high-quality consumer data. However, many companies have not yet harnessed this data to glean significant customer insights.

Digital loyalty programs with Scantrust

Connected packaging technology

Marketing Managers: Improve Customer Loyalty Through Digitalization

An analysis by Sogeti showed that almost 90 percent of social media sentiment on loyalty programs was negative. One reason for this failure is a lack of personalization.

Digitalization of supply chains and inventory

Connected packaging technology

Strategies For Optimizing Your Supply Chain With Data

When you gather accurate data and ask strategic questions during your analysis, you can come up with strategies that make a significant impact on your supply chain.

Builder, front-line sales force to engage

Connected packaging technology

Three Ways Digitized Products are Transforming B2B Sales

In this article, we discuss three of the most disruptive ways digitized products are transforming the old distributor and dealer B2B sales model.

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