Case Studies

Anti-counterfeiting with Secure QR codes for ExxonMobil motor oil: Scantrust case study

ExxonMobil wanted to build brand awareness and loyalty by offering assurance of product authenticity to end-users.

Key features and benefits

  • Secure QR codes for anti-counterfeiting
  • Custom multilingual mobile landing pages
  • Counterfeit product alerts and data dashboard
  • Real-time dashboards for QR code scan and engagement data
  • Smartphone authentication of QR codes to check motor oil product authenticity

Solutions used

Project highlights and results

Customers are able to confirm product authenticity while ExxonMobile leverages connected packaging to empower local sales and marketing teams with new promotion channels.

See ExxonMobil anti-counterfeiting page for more information.

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